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Growth finance for a target-group focused Social-Media Platform
FBG together with private co-investors provided a convertible loan which is to be converted within a Series-A round 2020.
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DogoApp helps dogowners educate their dogs, train them, teach tricks, provides advice on nutrition and health. Also Dogo App is a social-media platform where dogowners meet and exchange. Being a special-interest platform, Dogo App precisely targets a global, very large, high-spending community. Dogo App has succeeded to quickly attract very high download numbers and MAUs with very low marketing budgets.
Data & Facts
Company:
Dogo App UG, Berlin
Role FBG:
Convertible Loan
Initiator:
Self-Scanningund Payment App             for stationaryretail
Timeline:
Since 2019, ongoing
Proposition:
App for dogowners and dogowner communities
KPI:
> 200k MAU
Financing:
Growth, ca € 0,3mio Equity
Investors:
Private, APX
Exit:
Open
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